Speaking social can sometimes be tough, especially with clients who haven’t yet engaged in social media or sometimes just “don’t get it”. Even those clients who do get social are sometime confused about some of the specific terms and jargon that social media pros use.
Next time you have writers block and are looking for a new article idea, just take a few moments to think about how you solve the problems in your personal life and find a way to share those experiences with your readers. Not only will they benefit from your experiences, they’ll probably thank you with a comment with their shared experience.
What you write is going to depend on your blog plan. Before you ever put pen to paper or fingers to keyboard, you need to know why you are writing, who you are writing for, what the common theme around your articles will be, and why the content is more valuable than similar content out there. Once you have your blog plan in place and you understand what message you want to send, you can start building your blogging style.
2010 has been a great year for Intranets. Web 2.0 finally came out of its shell and the explosive growth of Facebook, Twitter, and YouTube brought social tools to the mainstream. This, in turn, helped many organizational leaders understand that capturing and sharing information inside the enterprise had a lot of potential, when social tools are leveraged.
Ready to roll out your new Enterprise 2.0 Strategy? Looking to save the company millions by implementing an internal social strategy? Think that implementing a blog will help you increase sales, cut support calls, and help unclutter your email Inbox?
Before you jump into the deep end and propose implementing any E2.0 solutions, you might want to take a look around and assess whether your organization has an understanding of what E2.0 really is and whether it is ready to take on an internal social strategy.