Are you considering the addition of a social media component to your business Intranet? Guest blogger Karleen Murphy shares her thoughts on what makes for a good social Intranet.
How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!
For those looking to build a career in social media, I thought I might share the story as one example of how to get a job in social media by using social media.
Building a great Intranet environment is often about balance. Balancing acts like those between openness and security, corporate needs and individual desires, and the balance between content and culture often make for long meetings and tough decisions. Internal communicators and Intranet managers often have to determine how much to share and the right format in which to share it.
Searchability is key in allowing your users to find content on your Intranet. While most users are happy with conducting a simple keyword search using a single text box, an advanced search feature allows users to find information and find it faster.
Driving user adoption is one of the key challenges for any Intranet portal, but one of the most effective ways to ensure that your users are getting the most of your Intranet functionality is to ask them how they want to use it, observe how they actually use it, and either add/modify functionality to meet their needs or train them to use the portal better.
As the centralized point of access to organizational information, your Intranet portal may also represent a potential security risk. This is especially true if your portal is accessible to employees via the Internet. If your Intranet authentication is tied to your Active Directory or LDAP, be sure to put policies in place that ensure that your employees change their passwords on a periodic basis. In addition, be sure to encourage (or require) employees to use “strong” passwords, that are comprised of a combination of alpha characters, numbers, symbols and mixed cases.