Well, I kinda figured this was going to happen.
Last week, I responded to an email asking me how I post my tweets or tweets I liked to my Facebook page. It took off over the weekend, garnering a ton of tweets and retweets. So obviously it’s a social media tip that people have been thinking about. To continue in this series of social media cross-promotion, I thought I’d go ahead and add a follow-up post that answers the question of “how do a share a Facebook post on Twitter?”
The steps are fairly similar, but there are some additional privacy concerns that you need to be aware of when it comes to Facebook. With Twitter, a person can either set their tweets to be visible to the world or protected and only visible to those that are allowed to see them. It’s a binary choice of either unprotected or protected. If you share a tweet that is protected, users who aren’t authorized will see a message that the tweet is protected and allow them to request access to see all the person’s tweets.
Facebook, on the other hand, allows users a significantly broader set of privacy options. They can set the privacy of a post to be as granular as only showing to themselves, to as expansive as showing it to the whole world. Between those binary options, there are a TON of different levels.
The reason I bring this up before going through the steps of sharing a Facebook post to Twitter is because you need to be aware that just because you share a post that YOU can see because you are friends with someone, doesn’t mean that the rest of the world will be able to see it. As an example, imagine that you are Facebook friends with Bobby. Bobby shares an amazing cat video that you just have to share with your Twitter friends. You share the link to Bobby’s post on Facebook, but when your Twitter friends click the link, they get an error that they have to log in to Facebook.
If, once they login, they don’t have the permissions to view the post, they receive an error. Sad Panda.
The reason is likely because Bobby has chosen to only show their posts to their friends…and you are one of their friends. The members of the Twitter-verse, however, are not friends with Bobby so they get an error message instead.
So, while the details below will give you the step-by-step of posting a Facebook status to Twitter, be cognizant of the security issues that might arise. In the steps below, I’ll show you how to check the security before you even post, to see if it’s worth sharing.
ProTip: Facebook posts from Facebook pages, rather than individuals, are much more likely to be open to the public. Therefore, sharing a post from a Facebook page is less likely to run into the privacy restrictions than those that are posted by your friends.
Steps For Sharing A Facebook Post To Twitter
1) Start by finding the post you want to share. For this post, I’ll be sharing the link to the “Stinky Fish Challenge” video. If you haven’t watched it already, don’t watch it while you are eating lunch. TRUST ME.
2) Next, click the link to the date/time that the post was published. This will take you to the individual post, rather than showing it in your timeline or in the timeline of the Facebook page you are viewing.
3) Before you share the post, check the privacy settings to see whether it is even worth sharing. If it’s highly restricted, it will probably just frustrate your Twitter followers, so stick to those posts that display a globe icon. This means that the post is visible to everyone.
4) If the privacy settings are okay, just select the URL in the browser and copy it. Because you are on the page dedicated to this specific video, image, or post this URL will lead your Twitter followers directly to the content you want to share. In this case, the URL for the video I am sharing is https://www.facebook.com/BigJoeInsurance/videos/1422969431075632/
NOTE: If the URL doesn’t have a unique number like that at the end, you probably aren’t on the page that is specific to the content. Click the date/time link that I mentioned in step 2 and try again.
5) Finally, head over to Twitter and create your post. Just paste the URL into the tweet if you want to allow Twitter to shorten it. If you want to shorten the link yourself, you can always use a tool like http://Goo.gl or http://bit.ly. In my case, I shortened it with Hootsuite’s Ow.ly shortener.
6) Click the Tweet button and the Facebook post will be shared with your Twitter followers.
As always, I hope that helps folks who are unsure about how to cross-post content across social networks. Sharing a Facebook status update or post to Twitter can be relatively easy, but be sure you’re checking those privacy settings to see if it’s worth sharing.
Let me know if there are questions, comments, or feedback on these steps.