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In this guest post, Kevin Nelson shares his thoughts regarding skills that are important in a marketing career, but aren’t necessarily taught in the classroom.

Sean Blaney, founder of CalendarTable.com shares his thoughts and tips on how to effectively manage all of your digital channels when you are both online AND offline.

Ben Hoffman, the co-founder of CityHUNT, shares his thoughts on encouraging employees to use social media to show the human side of your company.

Ever wondered how long it takes for a blog post to start ranking in the search engine results? Here’s some great, data-based information that helps you understand the impact of content age on search engine rankings.

Eric Czerwonka, Co-Founder of Buddy Punch software, shares his thoughts and tips on using social media to identify and attract potential recruits to your company.

In the effort to stay relevant and cover a wider range of market, business people are relying more and more on social media as a method of advertising their businesses and selling their products. Receptionists and sales personnel are rarely the first contact for customers anymore, with tech-savvy prospects using web sites, Twitter, and Facebook …

If you have submitted a workers’ compensation claim, you might seriously think about how/what you post on your social networks

Have you ever wondered how to develop and execute a social media strategy for free? If you’re looking to “do social media” on a budget, this post is just for you!

Still trying to understand the value of social media and how it works? Grab a cup of coffee and check out this great infographic from MarketplaceMaven that explains social media through coffee.

Enjoy a little social media humor now and then? Check out my roundup of the social media comics that I created in 2012.