[Comic] Are You Really ‘Doing’ Social Media?
What does it really mean to “do” social media? Does it just mean setting up a Facebook page and a Twitter account or is there a lot more to it than that?
What does it really mean to “do” social media? Does it just mean setting up a Facebook page and a Twitter account or is there a lot more to it than that?
Do you know what can happen when you engage in customer support using social media? Do you know what can happen when you don’t?
Can social media increase peer pressure on teens, resulting in an increased likelihood of using alcohol or drugs? Check out the findings of this study.
Are you willing to risk your company reputation by putting an intern in charge of your social media channels? Would you be prepared if their activities sparked a social media crisis for your company?
Do you take the time to really learn about the various social media channels or are you just surfing from Facebook to Twitter to Pinterest?
A social media strategy isn’t something you can get from an eBook. It’s something that needs to be uniquely tailored to your specific business goals.
Do you let the timesink of online channels like Facebook, Twitter, YouTube and Pinterest take you away from your real life? How do you avoid getting “sucked in” to hour of online engagement?
I’ve been asked this question more than a few times, so I thought I’d pass it along here. If you hate that Yahoo! News, SocialCam, Pinterest or Washington Post is pushing articles into your Facebook timeline, there is a quick way to get rid of them. The app gives you the opportunity to hide a specific story, but doesn’t give you the chance to hide everything from these apps.
Participating in the social space is becoming a cost of doing business for most companies and requires preparation for engagement with customers who have had both positive and negative experiences. Are you ready to engage?
I find it mildly amusing that some companies are becoming social media ostriches and sticking their heads in the sand by denying access to sites like Facebook, Twitter, and LinkedIn. In this article, I cover my top five hypocrisies in corporate arguments for blocking employee access to social media.