Humor can be a power social media engagement tool. Before you add some comedy to your messaging, though, think through the potential pitfalls that could arise.
Using Social Media Humor Can Benefit Your Business, But Be Cautious Of The Pitfalls
FACE: 4 Traits To Look For When Hiring Your Social Media Community Manager

If you’re searching for an online community manager, here are few special traits that can ensure you find someone who is the right fit.
Shifting Your Focus From The Marketing Funnel To Personalized Social Media Messaging

As social media adoption rises and consumers make purchases based on the recommendations of their friends and family, Marketing professionals are going to have to change the way they think.
[Comic] Three Lessons You Should Learn From Facebook and Cambridge Analytica

Does it really matter whether you give away all of your personal data on Facebook and other social networks? Here are three things you should think about when using “free” social networks.
[Presentation] 10 Tips For Using WordPress In Your Online Business

My recent presentation at the WordCamp Kansas City conference focuses on using WordPress in a business setting.
10 Easy Reasons That Justify The Use Of Social Media For Business

This week we welcome guest blogger Nicole Lewis. Nicole Lewis is a freelance writer and a professional blogger. She is interested in academic research and writing. Thanks to Nicole for sharing her insights on the topic of social media and its use in the business setting! In the effort to stay relevant and cover […]
Fast And Easy Way To Print, Save, Or Record A Skype Conversation Or Video

Frustrated because you can’t print or save your Skype conversations? Here are some quick steps that helps you archive those messages.
[Sponsored] Buffalo Wild Wings Takes Finger Football Mobile And Social

Did you love finger-flick football as a child? If so, be sure to check out Buffalo Wild Wings’ new mobile and augmented-reality app!
[COMIC] The Critical Element Of A Successful Big Data Strategy

“Big Data” is a common buzzword around conference rooms and on the conference circuit. While the concept of knowing everything about your customers is definitely a sexy one, are businesses really equipped to manage all that data? Can they do anything with it?
Can Good Social Media Customer Service Help You Grow Your Brand?

Do you know what can happen when you engage in customer support using social media? Do you know what can happen when you don’t?
Cupcakes And Controversy: A Lesson In Business Social Media Etiquette

What can we learn when one business takes their anger out on another business in the social media space? Check out this great post by blogger Amy Stewart.
SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

The combination of Salesforce.com, Radian6 and BuddyMedia may very well offer a powerful tool for organizations who are interested in engaging in the social media space. Is this the social listening and engagement platform we have all been waiting for?
Beyond Your Borders: Promoting Your Business Internationally Using Social Media

As worldwide adoption of social media continues to expand, businesses seeking to engage with their global markets have a lot to consider. Are you ready to expand your social networking beyond your borders?
Social Media Comic – Communicating With Your Customer Community

Let’s face it…sometimes things go wrong. Communicating with your customers about issues that arise and letting them know what steps you’re taking to resolve can go a long way.
Good Or Bad – You Must Engage With Your Customers Through Social Media

Participating in the social space is becoming a cost of doing business for most companies and requires preparation for engagement with customers who have had both positive and negative experiences. Are you ready to engage?
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