Eight Ways To Use Facebook To Stay Connected During Times Of Crisis

During times of crisis, communication is a critical aspect to keeping calm and managing tough times. Here are some tips on how Facebook can be a great communication tool to keep you connected with family, friends, and colleagues.

[ANSWERED] How Do I Contact Facebook Support When I Need Help?

Have you lost control of your Facebook account and need to contact their customer support? Here are tips on getting Facebook support to pay attention to your request.

The KISS Method For Determining Social Media ROI

Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”? Unfortunately, many social media strategists get caught up in the numbers that relate specifically to social media and they forget about the numbers that are meaningful to their business.

FACE: 4 Traits To Look For When Hiring Your Social Media Community Manager

If you’re searching for an online community manager, here are few special traits that can ensure you find someone who is the right fit.

Shifting Your Focus From The Marketing Funnel To Personalized Social Media Messaging

As social media adoption rises and consumers make purchases based on the recommendations of their friends and family, Marketing professionals are going to have to change the way they think.

One Super-Easy Way To Convert Traffic And Avoid 404 Errors On Your Blog

Traffic is good….but what you do with that traffic can make the difference between life and death of your blog and your business. If you’re only interested in increasing traffic and you’re not thinking about converting that traffic into leads (and eventually customers), then all your efforts are going to waste.

[COMIC] The Critical Element Of A Successful Big Data Strategy

“Big Data” is a common buzzword around conference rooms and on the conference circuit. While the concept of knowing everything about your customers is definitely a sexy one, are businesses really equipped to manage all that data? Can they do anything with it?

Beyond Your Borders: Promoting Your Business Internationally Using Social Media

As worldwide adoption of social media continues to expand, businesses seeking to engage with their global markets have a lot to consider. Are you ready to expand your social networking beyond your borders?

Good Or Bad – You Must Engage With Your Customers Through Social Media

Participating in the social space is becoming a cost of doing business for most companies and requires preparation for engagement with customers who have had both positive and negative experiences. Are you ready to engage?

Social Media Comic – Why Don’t Our Customers Like Our Facebook Page?

If your customers don’t like your products or services, having a Facebook page or Twitter account won’t help make them any better.

Social Media Comic: Your Customers Are Not The Enemy!

Do you treat the complaints of your customers with the respect they deserve or do you treat your customers like the enemy? Maybe you should listen more closely to the feedback they are offering!

Are You Planning To Use QR Codes In Your 2011 Marketing?

As I mentioned in a previous article, some marketing firms are really starting to use QR codes in unique, effective ways. Yesterday, Mashable published a great infographic on the current state of understanding of QR codes, where they started, and how they have evolved.