[BrainDump] 101+ Things You Should Know About Social Media And Blogging

In this post, I do a social media brain dump of tips, best practices, and experiences regarding social media strategy and the various social networking channels.

[Answered] If Bounce Rate Isn’t Critical, What Blog Metric Matters For Measuring Content Value?

If bounce rate isn’t a great metric to use to measure your blog posts, what is a good metric to determine whether visitors like your content?

The Ironic Beauty Of Google Indexing Tweets And Why Content Marketers Should Pay Attention

Ever wondered whether tweeting about a blog post could actually expand your keyword traffic? It appears that it can do exactly that!

Good Or Bad – You Must Engage With Your Customers Through Social Media

Participating in the social space is becoming a cost of doing business for most companies and requires preparation for engagement with customers who have had both positive and negative experiences. Are you ready to engage?

10 Surefire Metrics You Can Use (Or Not Use) To Measure Your Blog

Think about it….with traditional Web sites, we measure metrics like page views, unique visitors, time on site, bounce rate, and referring domains. But with behaviors like tweeting, Facebook posting, digging, stumbling, pinning, I find myself drawn to other metrics when looking at Google Analytics.

Cartoon: Social Media Overload

Let’s face it, there are a ton of social media sites out there and trying to participate in all of them may spread your resources and your budget way too thin. Instead of trying to be everywhere, take some time to analyze each platform and their potential benefits and then develop and entrance plan for those that meet your needs.