One of the best ways to increase traffic is to update older blog posts that are already ranking, but not performing as you’d like. Here is my step-by-step process to update posts for better results.
If you’re tired of writing and need to take a break, there are plenty of things you can do to enhance and improve your blog! Here are ten tips for keeping your blog moving forward, without publishing new content.
Having trouble finding an old post that you shared on Facebook a while back? Here’s a tip on how to sift through your old status updates and even those of your friends.
Confused about the value of developing inbound links? Wondering whether it would be worth your while to buy inbound links from sites like Fiverr? Trying to decide whether social media links are as valuable as incoming links from other blogs?
Ever wondered whether tweeting about a blog post could actually expand your keyword traffic? It appears that it can do exactly that!
As I mentioned in the previous article in this series, building a content strategy is critical to your blogging success. Without good content, your blog is dead in the water. But context is nearly as critical as content. You can have the greatest content in the world, but if you don’t let anyone know about it, or you share your articles in the wrong places, your blog will see little to no traffic and it’ll end up being just another dead end on the Web.
Searchability is key in allowing your users to find content on your Intranet. While most users are happy with conducting a simple keyword search using a single text box, an advanced search feature allows users to find information and find it faster.
Okay Intranet fans, here it is…the completely unofficial list of must have functionality for every Intranet:
First, let me start off with a bit of a disclaimer. I’m not an anti-Facebook zealot and my goal isn’t to discourage the use of Facebook by companies and organizations. To the contrary, one of the biggest roles of my job is to explain how social media channels can be used effectively. So, with that said, my goal with this series of posts is to educate anyone considering the use of Facebook as their corporate Intranet to seriously reconsider. Using Facebook for a corporate Intranet is like using a hammer to loosen a nut. It can be done, but…why??
When building a business case around a social Intranet, there are a few key components to consider. Here are five suggested features that you might ask your potential vendors to demonstrate.
It never ceases to amaze me how few people trust their organizational intranets. A tool that was designed specifically for the purpose of helping employees do their job better and faster is often the joke of the water cooler. Yet organizations knowingly ignore the fact that employees don’t use or trust the information stored on their intranet.
Periodically, I have the great opportunity to sit in front of a group of employees and ask them about their intranet experiences. Often, it’s in anticipation of an intranet revamp, so the need for a “do-over” or an evolution has already been defined at some level. While the individual users and comments might be different, they usually go start with something like this:
Imagine, for a moment, that you have accepted a new position as a corporate executive tasked with figuring our how to make your company work better, faster, cheaper. Along with the details of your position, you have been informed that you have access to a wealth of competitive intelligence, product experience, and innovative thinking at your fingertips. Sounds like a recipe for success, right?
If you haven’t figured it out already, it’s a Google kinda world out there and your Intranet users expect your search functionality to provide them with accurate, relevant results to their search queries. With that in mind, if you haven’t already begun the process of building a federate search strategy, it’s time to do so.