Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”? Unfortunately, many social media strategists get caught up in the numbers that relate specifically to social media and they forget about the numbers that are meaningful to their business.
Using Social Media Humor Can Benefit Your Business, But Be Cautious Of The Pitfalls
Humor can be a power social media engagement tool. Before you add some comedy to your messaging, though, think through the potential pitfalls that could arise.
10+ Surefire Ways Businesses Fail At Social Media And How To Avoid Them
If your organization is considering getting active in social or if you’re in the process of assessing your current efforts, take a look at the following list and make sure you’re not undermining the success of your activities.
Annual Social Media Budget Planning For Companies And Bloggers
It’s that time again! Time to start thinking about budget allocations for next year, and if your organization has started participating in the social space, you need to confirm that commitment to social media in your budget planning activities.
[ANSWERED] 10 Surefire Ways To Avoid Looking Like A Twitter Noob
Before you jump in to Twitter and start tweeting away, here are 10 tips that can help you avoid looking like a newbie and (hopefully) avoid some common pitfalls.
[BrainDump] 101+ Things You Should Know About Social Media And Blogging
In this post, I do a social media brain dump of tips, best practices, and experiences regarding social media strategy and the various social networking channels.
10 Tips For Taking A Vacation From Social Media
Are you preparing for an upcoming vacation and want to relax and go off-the-grid? Here are some tips to taking a vacation from social media.
Do You Speak The Language Of Social Media? [Comic]
The other day, I overheard an entire conversation that was full of social media lingo and jargon. While I understood what the terms meant, I asked myself what I would think if I were an executive at a company that just didn’t understand social media.
Blogger’s Block – 10 Tips To Identify And Combat It
Have you ever had bloggers block? Where you have a hard time writing, commenting, reading, etc…? Do know how to overcome it?
Thumper’s Rule – Knowing When And How To Avoid An Online Argument
The Web is filled with great, constructive online dialogs. But sometimes, netizens argue just to argue. Here are a few tips and tricks I have collected over the years to avoid engaging in an argument that could get you banned from a community…or worse.
Can Facebook Ads Actually Pay For Themselves By Driving Traffic To My Blog?
Can Facebook ads actually drive traffic that generates enough revenue to pay for themselves? We’ll do the math!
[Comic] Three Lessons You Should Learn From Facebook and Cambridge Analytica
Does it really matter whether you give away all of your personal data on Facebook and other social networks? Here are three things you should think about when using “free” social networks.
Social Media Managers And Digital Pros – How to Keep Track of Your Tasks When You’re Offline
Sean Blaney, founder of CalendarTable.com shares his thoughts and tips on how to effectively manage all of your digital channels when you are both online AND offline.
Encouraging Your Staff to Use Social Media Can Reap Rewards For Your Organization
Ben Hoffman, the co-founder of CityHUNT, shares his thoughts on encouraging employees to use social media to show the human side of your company.
Effectively Recruiting Top Performing Employees Using Social Media
Eric Czerwonka, Co-Founder of Buddy Punch software, shares his thoughts and tips on using social media to identify and attract potential recruits to your company.
Recent Comments